Topper
Licence Plate toppers, you don’t see those a lot nowadays. In their heydays during the 40s, 50s and 60s they were mostly used as mobile billboards. Advertising companies, events or places you should visit.Vernon Co.
One of the companies that produced toppers was the Vernon Company based in Newton, Iowa. The branding company was founded in 1902 and still operates from Newton today.
Apparently the borough of Brooklyn found it necessary to advertise its potential as a holiday destination, sometime before 1958. Vernon delivered!
Visit Brooklyn
A brightly colored topper tries to lure people with some of Brooklyn’s mayor attractions. In a circle in the upper left corner, made to look like a baseball we see, starting at the bottom, Brooklyn Bridge. The middle part is for Brooklyn’s team: the Dodgers. There’s the logo, an umpire and a ballplayer. At the top the words Coney Island and the, now defunct, parachute jump. The attraction was created for the 1939 World’s Fair and ceased operations in the 1960s.
All in all it’s a meager Dodgers related item, but it looks amazing, even after rougly six decades. It’s a stretch, but I had to have it.
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